Have you been getting frustrated with marketing your business on social media because it just doesn’t seem to be generating enough (if any) sales?

It can be tricky to directly measure how much revenue is generated from your efforts on social media, but you might well be overlooking the real power of social media marketing.

The Know, Like, Trust Factor.

Getting people to “know” your business is often the easiest step in gaining new customers. Although it doesn’t happen instantly when your business is visible people will begin to know who you are and what you have to offer.

>> Read this blog for more advice about being visible and standing out <<

Social media becomes really powerful when you use it to build and nurture relationships with your Ideal Clients.

By engaging with your Ideal Clients over the things that are really important to them, you can start to develop meaningful relationships that will be of huge value to your business. You may even find yourself surrounded by a tribe of your biggest fans who, over time, have learned to like and trust you.

Bearing in mind it’s often cheaper to retain a customer than it is to acquire a new one, by focusing your marketing on building the know, like, trust factor you will attract loyal and profitable customers. What’s more, you can continue to nurture them through your social media marketing!

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