Side-stepping the Follow / Unfollow game on social media

Side-stepping the Follow / Unfollow game on social media

For as long as I’ve been working in the world of social media (over a decade!) follow/unfollow has been a widely used strategy. The platforms may have changed but this is one, far from ideal, strategy that persists. What is the Follow / Unfollow method? In short, this...
Everything You Need To Know About IGTV!

Everything You Need To Know About IGTV!

As Instagram hit the 1 billion user milestone, they announced the launch of their brand new video platform: IGTV. IGTV is a new app for watching long-form, vertical video. In other words, it is now possible to watch videos that are longer than 60 seconds on Instagram...
How to add rainbow text to your Instagram stories

How to add rainbow text to your Instagram stories

This is how to add rainbow colours to the text in your Instagram Stories! 1. You’re going to want to rest your phone on a solid surface so that you have both fingers free to do this (we don’t want any dropped phones!)1. You’re going to want to rest your phone on...

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